2023 TOYOTA Prius

Recalls, Specs & Safety Report

Expert Verdict
โ„น๏ธAverage Safety Profile

This 2023 model shows average reliability, primarily driven by 3 recalls affecting the electrical system system.

Key Factor:electrical system recalls

๐Ÿ“‹Why This Matters

Understanding recall history helps predict future ownership costs. Each unaddressed issue represents potential repair expenses.

Insurance companies review vehicle reliability data when setting premiums. Models with elevated recall rates often see adjusted pricing.

Focus Area:general reliability
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Expert Analysis

  • ๐Ÿ“ˆ
    Recall Trend:No Change in recalls
  • โš ๏ธ
    Primary Risk Area:Warning
  • โš–๏ธ
    Vs Brand: Worse than avg (1.5)
    ๐Ÿ“
    Summary:

Safety & Reliability Score

70/100

Score Breakdown

Recall Impact-24
Complaint Impact-0.65
Investigation Impact-5

Technical Specifications

Key specifications for the 2023 TOYOTA Prius

Model Year2023
MakeTOYOTA
ModelPrius
Fuel TypeGasoline
Body ClassPassenger Vehicle

Safety History Timeline

Scroll for more โ†’
Jan23
NEWProduction
Jan23
RECALLRecall Issued
Jan23
RECALLRecall Issued
Jan23
RECALLRecall Issued
Apr23
INVInvestigation Opened
Jun23
ISSUEFirst Report

Consumer Complaint Analysis

โš ๏ธ

Most Reported Issue

5 complaints (38% of total)
โžก๏ธ

Complaint Trend

Stable
No trend data
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Safety Incidents

No critical incidents

Complaint Severity Distribution

Breakdown of 13 consumer complaints by severity level.

๐ŸŸ High
1(8%)
๐ŸŸกMedium
2(15%)
๐ŸŸขLow
10(77%)

Mileage Failure Analysis

โš™๏ธEngineering Insight

Based on consumer reports, issues for this vehicle tend to peak around the 0-20k mileage range. The average reported failure mileage is 18,100 miles.

๐Ÿ“Š Mileage data extracted from 2 of 13 complaints (15% coverage)
0-20k
1 reports (50%)
20k-40k
1 reports (50%)
40k-60k
0 reports (0%)
60k-80k
0 reports (0%)
80k-100k
0 reports (0%)
100k+
0 reports (0%)
* Analysis based on mileage data extracted from consumer complaint descriptions. Actual failure rates may vary.

๐Ÿ› ๏ธ DIY Diagnosis Center

Experiencing an issue? Select a symptom to find official manufacturer solutions (TSBs).

Primary Risk Areas

ELECTRICAL SYSTEMEQUIPMENTBACK OVER PREVENTION

Official Safety Recalls (3)

Campaign: 24V274000

ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS

Summary

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.

Consequence

A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.

Remedy

Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.

Additional Notes

Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.nhtsa.gov.

Manufacturer: Toyota Motor Engineering & Manufacturing

Campaign: 24V548000

EQUIPMENT:OTHER:LABELS

Summary

Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."

Consequence

A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.

Remedy

GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.

Additional Notes

Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.nhtsa.gov.

Manufacturer: Gulf States Toyota, Inc.

Campaign: 25V744000

BACK OVER PREVENTION:DISPLAY FUNCTION

Summary

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."

Consequence

A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.

Remedy

Dealers will update the parking assist software, free of charge. Interim letters notifying owners of the safety risk are expected to be mailed December 16, 2025. Additional letters will be sent once the final remedy is available. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.

Manufacturer: Toyota Motor Engineering & Manufacturing

NHTSA Investigations

1 investigation

Official NHTSA safety investigations for 2023 Prius.

INV-2023-1000๐ŸŸข Closed

NHTSA opened investigation after receiving consumer complaints regarding Prius performance issues.

Opened: Affected Units: 49,289

Consumer Complaints

13 total complaints

Consumer-reported issues submitted to NHTSA for 2023 Prius.

Common Reported SymptomsAI Analysis

Warning38%
Battery15%
Crack15%
Acceleration Issues8%
Leak8%
Accident8%
Stuck8%
Display8%
Blank8%
Stall8%
Steering/Suspension๐Ÿ”ต Low
TIRES,WHEELS

The contact owns a 2023 Toyota Prius equipped with Bridgestone Tires, Tire Line: Ecopia, Tire Size: 195/60/R17, DOT Number: 1ELUK0DDB. The contact stated that while driving approximately 5 - 10 MPH in a parking lot, a piece of metal slashed the passengerโ€™s side front tire. There were no warning lights illuminated. The contact was unable to use the tire puncture repair kit to repair the tire. The vehicle was taken to the local dealer, who was unable to repair the tire. The mechanic determined that the tire and wheel needed to be replaced. The vehicle was repaired. The manufacturer was contacted and provided a refund. The tire was mailed to the manufacturer. The tire and vehicle failure mileage was unknown.

Electrical๐Ÿ”ต Low
ELECTRICAL SYSTEM

Front door locks defective. Remote control doesnโ€™t open the doors, even after replacing battery in key fob. It started with the driver door and now the passenger door doesnโ€™t lock or unlock.

Steering/Suspension๐Ÿ”ต Low
WHEELS

Tires are failing on the year model at an alarming rate. We have just turned 30,000 miles and have had 7 failures. 2 were deemed unrepairable and had to be replaced, the others were patched or plugged. The concern is sidewall failures on this year model, seems as if it a poorly engineered wheel size for this car that will result in catastrophic failures. Iโ€™ve called Toyota and there are apparently no alternatives. Sidewall failures or regular flats. can place drivers in difficult/ dangerous driving conditions. Facebook Prius groups indicate this is a widespread issue not exclusively to me. Iโ€™ve been driving for 45 plus years and have never had such an experience as this. Keep in mind, Toyota sends these vehicles out without spares or tire changing equipment and the acceptable replacement tires are not readily available and have to be ordered. Again Iโ€™m making this issue known as these vehicles are creating dangerous conditions for inexperienced drivers and our motoring public that Toyota is not interested in correcting.

Other๐Ÿ”ต Low
UNKNOWN OR OTHER

Immediately after servicing the vehicle, when I closed the rear hatch, I noticed a crack in the plastic trim under the window. It is still available for inspection as the dealership has not yet repaired it. The piece is not entirely cracked through or enitrely loose at this time, but could it fall off and cause a road obstacle? The dealership has confirmed it is a probable warranty issue and I was told that Toyota is aware. The crack and loose trim is on a nearly new vehicle and happened without cause on my behalf and I noticed it immediately after servicing at my dealership on October 30th, 2024 - UNKNOWN. In looking online, this seems to be a common problem with the 2023 Toyota Prius.

Electrical๐Ÿ”ต Low
ELECTRICAL SYSTEM,LATCHES/LOCKS/LINKAGES

The contact owns a 2023 Toyota Prius. The contact received notification of NHTSA Campaign Number: 24V274000 (Electrical System, Latches/Locks/Linkages) however, the part to do the recall repair was not yet available. The local dealer was made aware of the issue and confirmed that parts were not yet available. The contact stated that the manufacturer had exceeded a reasonable amount of time for the recall repair. The manufacturer was made aware of the issue. The contact had not experienced a failure. VIN tool confirms parts not available.

Engine/Powertrain๐Ÿ”ต Low
POWER TRAIN,SERVICE BRAKES

The contact owns a 2023 Toyota Prius. The contact stated that while sitting in traffic with the brake pedal depressed, the vehicle started rolling backward even though the gear shifter was in drive(D). The contact stated that upon attempting to accelerate, the vehicle failed to respond and continued to roll backward. The contact stated that after turning off and restarting the vehicle, the vehicle responded as needed. There was no warning light illuminated. The vehicle was not diagnosed or repaired by a dealer or an independent mechanic. The manufacturer was not notified of the failure. The failure mileage was unknown.

Other๐Ÿ”ต Low
UNKNOWN OR OTHER

There are NO air vents or air flow to the rear seats. Passengers will overheat in the summer with no relief and I have no idea how this even made it on the market without vents to seats.

Steering/Suspension๐Ÿ”ต Low
WHEELS

This car is the Limited edition with 19 inch wheels. It does not come with a spare tire. The tires originally equipped on the vehicle are Michelin 195/50R19 Primacy A/S and they are NOT available to Toyota dealerships or at Tire Stores. I have one tire picked up a screw first week I owned the car, Toyota would not repair the tire, they said screw too close to edge of tire and not safe to repair or drive. Tire is not available so they sent me home with screw and I had to do repair myself, since tire is NOT available I have been driving around with this "unsafe" repair now for 6 months, tire has not fallen apart yet. next issue in April found a different tire is defective with a sidewall leak, it is under warranty but no replacement tires are available, Toyota is not taking care of this problem and has left me to handle it. Tire has to be filled sometimes 2 times a day and with sidewall coming apart is unsafe to drive.

Brakes๐Ÿ”ถ Medium
SERVICE BRAKES

The 12 volt battery was low, apparently from opening and closing doors during a camping trip. After a few days of sitting unused, I attempted to drive the vehicle. I pushed the start button and the car indicated that it was "ready". When I went to shift the transmission into Drive, the transmission went into Neutral instead and stuck there. At the same time, "low battery" indicators began flashing and the displays started blanking out and flashing. I again attempted to shift into Drive so that I could initiate the gas engine and recharge the battery while driving. However, I could not shift out of neutral and then the car went out of "ready" mode but was still powering accessories. When I attempted to restart the car, it would not let me because it was in neutral. At this time, I tried to shift back into park (push-button) and got an error message that said, Parking Brake Unavailable. So here I am with a vehicle that I need to start to get the battery charged but it won't let me out of Neutral or into Park, which prevents it from starting. Repeated attempts to get the car into Park electronically were not successful and there is not a manual parking brake. The issue is that there was no way to exit the vehicle to get help without risk of it rolling away. And from a technical standpoint, while there was not enough power to shift into park or actuate the parking brake, the vehicle was still powering all non-critical functions like infotainment system, AC, convenience lights, windshield wipers, headlights, parking lights, etc. Some things could be powered down, others could not. It seems to me that, in the absence of a manual parking brake, powering the parking system electronically should have priority over all other systems. In short, I was stuck in the vehicle with my foot on the brake pedal to prevent a rollaway accident. Had I not realized this, I easily could have exited and been run over trying to pop my hood for a jump start. Or rolled over the people downhill.

Other๐Ÿ”ต Low
TIRES

The contact owns a 2023 Toyota Prius equipped with Michelin Tires, Tire Line: Primacy Season, Tire Size: 195/50/R19, DOT Number: (NA). The contact stated that while driving approximately 25 MPH on several occasions, the four tires experienced blowouts. There were no warning lights illuminated. The vehicle was taken to the local dealer, where it was diagnosed that the driver's side rear tire needed to be replaced due to a sidewall failure. The tires were replaced with another brand. The vehicle was taken to another local dealer, Grieco Toyota (415 Taunton Ave., East Providence, RI 02914), who replaced the driver's side front and front passenger tires. The vehicle was taken to an independent mechanic, who replaced the rear passengerโ€™s side tire. The manufacturer was not contacted. The failure mileage was approximately 6,200. The tire failure mileage was approximately 6,200. The VIN was not available.

Frequently Asked Questions

Are there any recalls for the 2023 TOYOTA Prius?

Yes, the 2023 TOYOTA Prius has 3 recorded recalls from NHTSA. These recalls cover various components including ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS, EQUIPMENT:OTHER:LABELS, BACK OVER PREVENTION:DISPLAY FUNCTION.

Is the 2023 TOYOTA Prius safe to drive?

The 2023 TOYOTA Prius has 3 recalls. If you own this vehicle, check with your dealer to ensure all recall repairs have been completed. Most recalls have free remedies available.

Where can I check if my 2023 TOYOTA Prius has open recalls?

You can check for open recalls by visiting NHTSA.gov and entering your Vehicle Identification Number (VIN), or by contacting your local TOYOTA dealer.

๐Ÿ“ŠYear-over-Year Context

๐Ÿ“‰Elevated Activity

Compared to earlier years, the 2023 model shows declining reliability trends, largely due to new electrical system components introduced in this generation. Recall frequency increased 200% versus the 2022 version.

๐ŸŽฏRisk Areas & Recommended Actions

Based on recall data, these components require verification:

1

Electrical system

Issue: increases crash or loss-of-control risk

โœ…

If you already own this vehicle: Contact your dealer immediately to confirm electrical system recall is complete. Recall repairs are always free.

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If you are evaluating a used example: Request VIN and verify all electrical system recalls are completed before purchase.

Campaign:24V274000
2

Equipment

Issue: increases crash or loss-of-control risk

โœ…

If you already own this vehicle: Contact your dealer immediately to confirm equipment recall is complete. Recall repairs are always free.

๐Ÿ”

If you are evaluating a used example: Request VIN and verify all equipment recalls are completed before purchase.

Campaign:24V548000
3

Back over prevention

Issue: increases crash or loss-of-control risk

โœ…

If you already own this vehicle: Contact your dealer immediately to confirm back over prevention recall is complete. Recall repairs are always free.

๐Ÿ”

If you are evaluating a used example: Request VIN and verify all back over prevention recalls are completed before purchase.

Campaign:25V744000
๐Ÿ’กVisit NHTSA.gov or contact your TOYOTA dealer to verify recall completion status.

๐ŸงญWhat This Means for You

Both current owners and prospective buyers benefit from reviewing this safety analysis before making decisions.

If you're unsure, we recommend starting with a VIN check or consulting a certified mechanic.

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If You Own This Vehicle

  • Verify all 3 recalls have been completed using your VIN at NHTSA.gov or through your TOYOTA dealer.
  • If any recalls are open, schedule service immediatelyโ€”recall repairs are always free.
  • Consider setting up VIN-specific alerts to receive notification of future recalls.
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If You're Buying Used

  • Request documentation proving all recalls were addressed before finalizing purchase.
  • Factor potential recall-related service time into your ownership cost estimates.

This page is designed to help you decide, not alarm you.

Compare with Similar Vehicles

Data sourced from the National Highway Traffic Safety Administration (NHTSA). Last updated: January 10, 2026.